NRF

NRF | Activating Adyen’s Brand at the Worlds Top Retail Trade Show

Standout booth, partner activations, advertising and customer/prospect gatherings drove sales leads and positioned Adyen as the top payment platform for retailers at NRF.

Booth creative direction and executional oversight | Partner strategy | Coordination of over 50 internal attendees from 10 global markets | Marketing promotion strategy and execution [including ABM, social and email marketing] | Sales outreach strategy and meeting booking